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Company

Sportradar Group AG

Ticker
SRAD
Sector
Industry
Report date
March 27, 2026
Valye AI Score

100

Very high visibility
Recent developments
Recent developments summary

Recent news highlights include Sportradar’s Q4 2025 earnings call and financial results release reporting revenue and earnings below some market expectations, a deepened technology partnership with Betfred to support retail betting, and notable investor activity including share price declines and new stakes disclosed by funds.

Recent developments:
  • Sportradar held its Q4 2025 earnings call on March 3, 2026, discussing financial results and business updates [N2].
  • The company reported Q4 earnings and revenues that missed some market expectations as of early March 2026 [N3].
  • Sportradar deepened its technology partnership with Betfred in February 2026 to ensure a long-term and sustainable retail betting offering [N8].
  • Investor activity included a 46% decline in Sportradar shares with Greycroft adding $3 million in shares amid this decline in February 2026 [N5].
Overview

Sportradar Group AG operates as a leading global technology platform specializing in sports data and analytics, primarily serving the sports betting industry. Founded in 2001 and headquartered in Switzerland, the company provides mission-critical products and services to three main client groups: betting operators, sports leagues, and media companies. Its offerings include pre-match and live sports data, odds, audiovisual content, managed betting services, iGaming solutions, marketing and advertising tools, integrity services such as fraud monitoring and anti-doping, and broadcasting and digital media solutions. Sportradar’s platform integrates advanced technologies including computer vision, AI, and machine learning to capture, process, and distribute sports data with high accuracy and low latency. The company holds exclusive partnerships with major sports leagues worldwide, enabling access to official data and content rights. Sportradar’s business model emphasizes cross-selling and expanding client usage, supported by a strong customer net retention rate. The company reported €1.29 billion in revenue and €100 million in net income for 2025, with a solid liquidity position and access to credit facilities. Sportradar’s platform is deeply embedded in the sports ecosystem, serving clients in over 120 countries and addressing the full sports betting value chain from data generation to client engagement and risk management [S1].

Executive summary

Sportradar Group AG is a Swiss-based leading technology platform providing comprehensive B2B solutions to the global sports betting industry, serving betting operators, sports leagues, and media companies worldwide. The company offers an integrated platform covering data collection, processing, visualization, risk management, and platform services, supported by exclusive partnerships with major sports leagues and advanced AI-driven data capture technologies. For the fiscal year ended December 31, 2025, Sportradar reported revenue of approximately €1.29 billion and net income of €100.3 million, with a current ratio of 1.17 and cash and equivalents of €365.3 million. Recent developments include the Q4 2025 earnings release and a deepened partnership with Betfred to enhance retail betting offerings [S1][N2][N3][N8]. Financial figures (if any) are summarized from the latest available SEC filings and are provided for informational purposes only — not financial advice.

Scenarios for SRAD

Bull case model:

Sportradar benefits from the accelerating global legalization and expansion of sports betting markets, particularly in the United States and emerging regions. Its comprehensive, integrated platform and exclusive sports league partnerships position it to capture increasing demand for real-time, accurate sports data and innovative betting solutions. The company’s investments in AI, computer vision, and data visualization technologies support product innovation and enhanced client engagement. Sportradar’s ability to cross-sell and expand within its existing client base, demonstrated by a customer net retention rate above 100%, supports revenue growth. Strategic partnerships, such as the deepened collaboration with Betfred, highlight its role in enabling long-term, sustainable betting offerings. The company’s strong liquidity and access to credit facilities provide financial flexibility to support growth initiatives and market expansion [S1][N8].

Bear case model:

Sportradar faces risks from intense competition and potential market disintermediation as new entrants or industry participants develop alternative data and technology solutions. The company’s reliance on exclusive sports league partnerships exposes it to contract renewal risks and regulatory changes that could affect data rights and distribution. Market volatility and investor sentiment have led to significant share price declines and shareholder turnover, indicating potential concerns about growth sustainability or execution. The company’s financial results, including recent earnings and revenue figures, have shown variability and missed some market expectations, which may impact client confidence and investment. Additionally, the complex and evolving regulatory environment for sports betting across different jurisdictions presents ongoing compliance and operational challenges [S1][N3][N5].

Moat:

Sportradar’s competitive moat is built on its extensive and exclusive partnerships with major global sports leagues, providing access to official data and audiovisual rights that are difficult to replicate. Its proprietary technology platform integrates advanced AI and computer vision for real-time, accurate, and low-latency sports data capture and distribution. The company’s broad product suite covers the entire sports betting value chain, enabling cross-selling and deep integration with clients’ operations, which creates high switching costs. Sportradar’s global footprint, serving clients in over 120 countries, and its large, diversified client base with a high customer net retention rate further strengthen its market position. The scale and depth of its historical sports data archive and its ISO-certified data collection processes add to its barriers to entry. These factors collectively create a strong competitive advantage in the rapidly growing and highly regulated sports betting industry [S1].

Risks overview
Risks summary
The most significant risks relate to regulatory changes, competitive pressures, and dependence on exclusive sports league partnerships, which could materially affect Sportradar’s business operations and financial performance.
Risks details:

• Regulatory and Legal Risks: The sports betting industry is highly regulated and subject to changes in laws and regulations across multiple jurisdictions, which could impact Sportradar’s ability to operate or expand in certain markets.
• Competitive Landscape: The company faces competition from other sports data providers and technology firms, including potential new entrants and disintermediation risks from industry participants developing in-house solutions.
• Dependence on Sports League Partnerships: Sportradar’s business relies on exclusive partnerships with major sports leagues; failure to renew or loss of these partnerships could adversely affect its product offerings and revenue.
• Market and Financial Volatility: Recent share price declines and investor exits reflect market concerns that could affect capital access and company valuation. Variability in financial performance may impact stakeholder confidence.
• Operational Risks: The company’s complex technology platform and data collection processes require ongoing investment and maintenance; failures or disruptions could harm client relationships and reputation.

FINAL FORECAST FOR SRAD

Final take one line
Sportradar is a well-established global sports data technology provider with strong league partnerships and a comprehensive platform, supported by solid 2025 financials and recent strategic collaborations, amid competitive and regulatory challenges.
Final take 12 to 24 month view

Business trends: Growth in global sports betting markets and increasing demand for integrated data and technology solutions drive Sportradar’s market opportunity.
Execution milestones: Expansion of client base, deepening of strategic partnerships such as with Betfred, and continued product innovation leveraging AI and computer vision.
Key risks: Regulatory changes, competitive pressures, reliance on exclusive sports league partnerships, and market volatility affecting financial and operational stability.

Valye AI Visibility Research Score

Very high visibility

Visibility score reflects the breadth and consistency of available disclosure across SEC filings, recent public reporting, and baseline business context (research-only; not investment advice).

100
LLM visibility overview
LLM Visibility known facts
  • Sportradar Group AG is a Swiss stock corporation headquartered in St. Gallen, Switzerland, operating since 2001 and publicly reporting under SEC filings including a 20-F filed on 2026-03-27 [S1].
  • Sportradar is a leading technology platform providing B2B solutions to the global sports betting industry, offering mission-critical products, data, and content to sports leagues, betting operators, and media companies [S1].
  • The company’s platform integrates data collection, processing, visualization, risk management, and platform services, serving clients in over 120 countries [S1].
  • Key client segments include betting operators (pre-match and live data, odds, audiovisual content, managed betting services, iGaming, marketing solutions), sports leagues (technology, data collection, integrity services, fraud monitoring, anti-doping, data distribution), and media companies (data feeds, audiovisual content, broadcasting, digital services, analytics, streaming, marketing) [S1].
  • Sportradar holds exclusive and long-term partnerships with major sports leagues and organizations such as NBA, MLB, NHL, PGA Tour, MLS, ATP, FIFA, UEFA, and others, providing access to official data and audiovisual rights [S1].
  • The company uses advanced technologies including computer vision (accounting for about 50% of data capture), proprietary data collection systems, in-venue coverage by trained data journalists, and television coverage for data acquisition [S1].
  • Sportradar’s platform emphasizes accuracy, low latency, and reliability of data, supported by a global low-latency distribution network and AI inferencing pipelines [S1].
  • The company’s business model focuses on cross-selling and expanding usage within its client base, with a Customer Net Retention Rate of 109% in 2025 for its top 200 clients representing approximately 79% of revenue [S1].
  • Financial snapshot for the year ended December 31, 2025: revenue of €1,289,965,000; net income of €100,324,000; cash and cash equivalents of €365,295,000; current assets of €670,474,000; current liabilities of €574,630,000; current ratio of 1.17; cash ratio of 0.64 [S1].
  • The company’s adjusted EBITDA margin was 23.0% in 2025, with profit from continuing operations representing 7.8% of revenue [S1].
  • Sportradar’s liquidity position as of December 31, 2025, includes €365.3 million in cash and equivalents and access to €220 million in revolving credit facilities with no outstanding commitments [S1].
  • Recent news includes the Q4 2025 earnings call and financial results release on March 3, 2026, reporting revenue and earnings below some market expectations [N2][N3].
  • Sportradar deepened its technology partnership with Betfred in February 2026 to support long-term retail betting offerings [N8].
  • The company’s stock experienced notable share price volatility and investor activity, including a 46% decline and new stakes disclosed by funds in early 2026 [N5].
Sources
Sources - Context summary

Generated 2026-03-27

Sources - Earning calls
  • N2
Sources - Other context
Sources - SEC Filings
  • S1 | 2026-03-27 | 20-F
  • S2 | 2026-03-03 | 6-K
Sources - News headlines
  • N1 | 2026-03-18 | www.nasdaq.com | Greenhouse Funds Dumps 803,000 Blackbaud Shares Worth $51.6 Million | https://www.nasdaq.com/articles/greenhouse-funds-dumps-803000-blackbaud-shares-worth-516-million
  • N2 | 2026-03-03 | www.nasdaq.com | Sportradar (SRAD) Q4 2025 Earnings Call Transcript | https://www.nasdaq.com/articles/sportradar-srad-q4-2025-earnings-call-transcript
  • N3 | 2026-03-03 | www.nasdaq.com | Sportradar Group AG (SRAD) Q4 Earnings and Revenues Miss Estimates | https://www.nasdaq.com/articles/sportradar-group-ag-srad-q4-earnings-and-revenues-miss-estimates
  • N4 | 2026-03-02 | www.nasdaq.com | Pre-Market Earnings Report for March 3, 2026 : AZO, TGT, SE, VIK, ONON, BBY, THO, SRRK, SRAD, KTB, MRX, AMLX | https://www.nasdaq.com/articles/pre-market-earnings-report-march-3-2026-azo-tgt-se-vik-onon-bby-tho-srrk-srad-ktb-mrx-amlx
  • N5 | 2026-02-25 | www.nasdaq.com | Greycroft Adds $3 Million in Sportradar Shares Amid Its 46% Decline | https://www.nasdaq.com/articles/greycroft-adds-3-million-sportradar-shares-amid-its-46-decline
  • N6 | 2026-02-23 | www.nasdaq.com | Here's What Investors Must Expect Ahead of C3.ai's Q3 Earnings | https://www.nasdaq.com/articles/heres-what-investors-must-expect-ahead-c3ais-q3-earnings
  • N7 | 2026-02-23 | www.nasdaq.com | Interesting SRAD Put And Call Options For April 17th | https://www.nasdaq.com/articles/interesting-srad-put-and-call-options-april-17th
  • N8 | 2026-02-04 | www.globenewswire.com | Betfred Deepens Technology Partnership With Sportradar to Ensure a Long-Term and Sustainable Retail Betting Offering | https://globenewswire.com/news-release/2026/02/04/3231804/0/en/Betfred-Deepens-Technology-Partnership-With-Sportradar-to-Ensure-a-Long-Term-and-Sustainable-Retail-Betting-Offering.html
Important legal disclaimer

This material is for informational purposes only and does not constitute investment, financial, legal or tax advice, or an offer or solicitation to buy or sell any security. The Valye AI Score is a model-based estimate derived from public information and is subject to change without notice. No representation or warranty, express or implied, is made as to the accuracy, completeness or fairness of the information herein. Past performance is not indicative of future results. Investors should conduct their own research and consult a qualified financial adviser before making any investment decisions.

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